Lamb sauce significantly enhances the palatability of the food and its nutritional value. Season your furry friend's bowl to perfection. :)
Ingredients: Lamb bone broth (water, lamb bones), lamb liver, pumpkin, guar gum.
Analytical constituents: Crude protein: 4.61% Crude oils and fats: <0.5% Moisture: 93.58%
Crude ash: 0.39% Collagen: 2.11%
"Bowel Builder" fits into the modern trend in pet nutrition that emphasizes the importance of gut health not only for digestion but also for overall well-being. How it relates to current trends:
Focus on gut health: Recent years have brought a growing understanding of the gut as the "second brain". The microbiome, or the community of microorganisms living in the gut, plays a key role in immune function, mental health, and overall well-being. This applies to animals as much as to humans.
Holistic, all-encompassing approach: There is a trend towards using natural and whole ingredients in pet foods. Ingredients like pumpkin, beet pulp, and berries are incorporated for their fiber content and other beneficial properties.
Probiotics and prebiotics: Just as they have become popular in human nutrition, probiotics (beneficial bacteria) and prebiotics (the foods that nourish these bacteria) are becoming standard ingredients in premium pet foods.
Grain-free and limited ingredient: Although grain-free diets have come under scrutiny lately, they arose from the idea of reducing potential allergens and providing simpler, more easily digestible ingredients for animals. There is an emphasis on easier and smoother digestion for pets.
Bone broth: Once a staple in human ancestors, bone broth has experienced a revival for both human and animal consumption. Rich in collagen and amino acids, it is considered to support the health of the intestinal lining.
Functional foods and supplements: Beyond basic nutrition, there is a growing interest in foods and supplements that offer specific health benefits. This includes herbs, omega-3 fatty acids, and other ingredients that may support gut health.
Transparency and research: Pet owners are becoming more educated and demanding about what is in their pet's food. This has led to a demand for transparency from pet food manufacturers, as well as increased research around pet nutrition.
Personalized nutrition for pets: Recognizing that every animal is unique, there is a growing trend towards personalized nutrition for pets. This may include customized mixed food or the addition of specific supplements, such as bowel builder, to address individual needs.
Education and awareness: As pet owners gain more knowledge about the importance of gut health, there is a greater demand for products that specifically support this aspect of pet well-being.